Innovative games is a series of interactive techniques that allows people to participate and express their view points through images. Many companies are now deploying these types of games to understand customer needs.
IT Companies are now inspired to use specially designed innovative games to better understand their customer requirement.
Some of these games include “Prune the product tree”, “Speed boat” and “Show & tell”.
Prune the product tree is a game for product planners to collaborate with team members to see how their product should grow over time.
Google on the other hand used 20/20 vision game to identify barriers in adoption of their newly developed tool.
Playing games is an exciting proposition for interaction rather than using PC, mobile or writing comments/feedback. This helps reduce the time, cost and increase collaboration.
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