Year 2009 is the year of Indian General Election. But this time the Election is very different especially in Campaign. This Time BJP & Congress has started an Online Election Campaign known as Digital Election Campaign.
Recently Barack Obama has used the Digital Election Campaign for USA Elections. And he has found a great success in this. In the Success of Obama, The Digital Campaign & Online Social Networking sites have played a very important Role.
Obama has launched his profile on virtually every social networking site of the USA. Right now BJP is also doing the same. BJP is using Google AdWords for its Digital Campaign.
If you open any Indian site (Including this Blog) than Virtually on the all the web sites you will find an election campaign of L K Advani. L K Advani has launched his site & a blog on which he regularly expresses his thoughts.
L K Advani has also done a great publicity in the Blogsphere. L K Advani has launched his own Blog and he is doing aggressive Internet Marketing of his Blog & Sites.
He has also joined various Social Networks.
Here is L K Advani’s Site. The site is both in English & Hindi.
Here is L K Advani’s Blog.
Recently L K Advani has also join the Twitter. Slowly slowly the Campaign of BJP is coming into Lime Light. BJP is joining various Social Medias.
Right now 45 Million (4.5 Crores) people are using Internet Regularly. And the main thing is that all of them are highly educated crowd. Digital Election Campaign was a proven success for Obama. And this time BJP is following the exact Digital Campaign Strategy as Obama.
BJP is using Google Adwords heavily to campaign.
After all this is the Information Age. It’s a Digital Age & in the Digital Age, the Election war is also a Digital. Internet & Social Networks are considered as the strongest Campaigning Tools ever.
Because with the help of the Internet, you can control the millions of Eye balls. This is the power of Information Age. In short, the Internet is the proven and effective marketing medium……!!!!!!
After all in the Information Age, your Success is determined by How many Eye Balls you Control….!!!!
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