Google Analytics

Google Analytics: The Amazing Tool to Optimize your web traffic

Bill Gates told in his Book, “Business @ Speed of thought” that, “How you gather, manage & analyze the Information will determine your Success….”

It means that, in the Information Age your Success is dependent on how you gather, manage & analyze the Information.

Google Analytics is the Best tool to analyze the Information about your Web traffic.

- How to Incorporate Google Analytics in your Website/Blog?

Well, you can sign in with your Google user name & password. Google Analytics will provide you an HTML code that you have to copy and paste into your Blog/Website’s Template according to their advise.

Once you incorporate the code in your website, within 24 hours all the detailed information about the web traffic of your site will start flowing into analytics. You can analyze these Information for your benefits.

- How to analyze Web traffic with Google Analytics?

Well, Google Analytics will give you accurate information about your web traffic such as daily page views, unique visitors, Geographical Distribution of you traffic, Key words (Means from which key words the traffic entered into your site via Google Search) and many more parameters……

It will also tell you that which articles of your Blog are most popular. & which are the top Entry & Exit pages of your site/Blog.

I use Keywords analysis very often. It helps me to update my Blog content. I can get the idea about what my visitors searched for on this Blog & what they did not find on this blog and left this blog.

So I add those posts into this blog so that next time they can find these Information on this Blog. With the help of Google Analytics, I can know that which Information is lacking in this Blog and there is a demand in the market for that Information.

- Example – How I used Google Analytics to Monetize the web traffic of this Blog?

Well, Few months back, i wrote an article about Ratan Tata. The article was original and i did a lot of hard work to create that Article. But after few weeks of posting, I came to know from Analytics that, People have searched for ‘The Net Worth of Ratan Tata’ and this Information was lacking in my original post.

So I made a separate post ‘The Net worth of Ratan Tata’ and posted it. And you won’t believe but after posting that single post, my web traffic increased several folds. Because so many people on the web were searching for the same query. So all of them now started coming to my Blog.

After that, I used Google Analytics very seriously to complete the Information on this Blog. It helped me a Lot.

So I also advise you to do the same. Analyze the Information with the help of Google Analytics.

Useful Resources -

01) Google Analytics Blog – On this Blog you will find latest updates and articles about the basic features of Google Analytics.

02) Google Analytics on Wikipedia – Read What Wikipedia says about Google Analytics.