It has been observed by many reputed Brands that, adding old twists into the Adds help increasing the Brand Value of a Product. Several Companies have tried old twists into their Ad Campaigns. Here are few famous examples.
01) Cadbury’s Aaj Pehli Tarikh Hai
02) McDonald’s Aap Ke Zamane mein, Baap ke Zamaane ka Daam
03) Bajaj Pulsar 220 – The Fastest Indian
04) Center Shock’s – Hila ke Rakh De
05) Coke’s ‘Wakaw’ Ad
06) Hindustan Uniliver’s Close Up Commercial ‘Kya Aap Close Up Karte Hai’
All of the above Brands have been attracting Consumers due to their unusual concepts. Such Styles allow Brands to build an interesting Local Connect.
So it suggests that, if you have a product than you should market it well with unique add Campaign if you want to get Maximum Consumer Response.
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